Morning Bird is the application developed by our parent company – Golden Owl. The application with scheduling and event reminders features, Morning Bird allows users to schedule, create, and customize their own event reminders.
Scheduling, creating, and setting event reminders
Workspace task management
Countdown days to the event
Customization and event design according to preferences
Lack of completed digital marketing strategies
A new application needs to be promoted on social media
We decided to execute a 3-stage approach
Potential customers (18-40 years old) who are interested in using reminder apps in daily life
Competitors’ marketing direction about channels, formats

We have built a Facebook page for this app for branding. Their target audience comprises Generation Z (students) and millennials (office workers) between 18 and 40, as they often have numerous significant events to track in their daily lives. The main content focus for this social platform revolves around time management and self-development strategies.
According to the content plan, here are a few of our noteworthy articles: “5 Tips for Stress Management,” “How Millionaires Effectively Manage Their Time,” and “How to Speak with Confidence.”,…
We have run Google ads for this product to reach a wide audience and convert them into app installations.
GO Digital is responsible for thoroughly debriefing the client’s requirements and executing tasks from A to Z. We have a rigorous quality control process from production to delivery back to the client, along with daily reports.
We are open and appreciate client feedback, ensuring timely adjustments and smooth marketing operations.

183
2050 installs
0,102 cost/install (USD)
330,000 impressions
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