Morning Bird
Event Reminder Application

Social

Entertainment

Mobile App

Morning Bird is the application developed by our parent company – Golden Owl. The application with scheduling and event reminders features, Morning Bird allows users to schedule, create, and customize their own event reminders.

/ Solutions /
/ Revolutionise /
/ Creative /
/ Solutions /
/ Revolutionise /
/ Creative /
/ Solutions /
/ Revolutionise /
/ Creative /
/ Solutions /
/ Revolutionise /
/ Creative /
/ Solutions /
/ Revolutionise /
/ Creative /
/ Solutions /
/ Revolutionise /
/ Creative /
(1) Overview
Some prominent features include
MAIN FUNCTION

Scheduling, creating, and setting event reminders


CORE VALUES

Workspace task management


MAIN FEATURES

Countdown days to the event


STANDOUT FUNCTION

Customization and event design according to preferences


(2) Challenges
Some challenges during constructions

Lack of completed digital marketing strategies


A new application needs to be promoted on social media


(3) Our Approach & Solutions

We decided to execute a 3-stage approach

Digital Marketing Strategy

Google Ads

Content Marketing

An In-depth Research and Analysis
Research target audience

Potential customers (18-40 years old) who are interested in using reminder apps in daily life


Analysis competitor

Competitors’ marketing direction about channels, formats


Action steps
Digital marketing strategy

We have built a Facebook page for this app for branding. Their target audience comprises Generation Z (students) and millennials (office workers) between 18 and 40, as they often have numerous significant events to track in their daily lives. The main content focus for this social platform revolves around time management and self-development strategies.


Content marketing

According to the content plan, here are a few of our noteworthy articles: “5 Tips for Stress Management,” “How Millionaires Effectively Manage Their Time,” and “How to Speak with Confidence.”,…


Google ads

We have run Google ads for this product to reach a wide audience and convert them into app installations.


Measurement and Analysis
Monitoring and Reporting

GO Digital is responsible for thoroughly debriefing the client’s requirements and executing tasks from A to Z. We have a rigorous quality control process from production to delivery back to the client, along with daily reports.


Optimization and Adjustment

We are open and appreciate client feedback, ensuring timely adjustments and smooth marketing operations.


(4) What We Get After All
Some milestone that we’ve achieved
FANPAGE’S FOLLOWER

183


GOOGLE ADS

2050 installs

0,102 cost/install (USD)

330,000 impressions


Contact us now

to Explore more

and create magic together

Do you have any questions, suggestions or feedbacks.
We’d love to hear from you.

FAQs

We use a variety of research tools such as market reports?

Are there additional charges such as setup or cancellation fees?

We use a variety of research tools such as market reports?

Are there additional charges such as setup or cancellation fees?

Can I migrate an existing Team Member from monthly to annual subscription?

Can I migrate an existing Team Member from monthly to annual subscription? Can I migrate an existing Team Member from monthly to annual subscription?

Are there additional charges such as setup or cancellation fees?