How do top SEO experts always seem to be one step ahead?

They analyze a competitor’s strategy in seconds, spot technical issues the moment a page loads, and pull keyword data without leaving Google.

The secret isn’t that they have more time, but that they have a better arsenal. That’s where our handpicked SEO Chrome extensions come in.

In this article, we explore the 14 best SEO Chrome extensions you should install and how to use them well. Get the ultimate toolkit now!

Key Takeaways Access all crucial on-page data for any page without switching tabs. Gain immediate insights into competitor metrics (traffic, keywords) directly from your toolbar. Analyze a website’s technical health to uncover and resolve hidden errors instantly. Customize your feature set to match your specific strategy, from foundational analysis to expert-level functions.

MozBar

MozBar provides instant authority metrics directly in your browser

MozBar is one of the original and most well-known SEO extensions. Developed by the experts at Moz, it gives you a quick look at the authority of any website you visit. It is a fantastic tool for getting a high-level view of a site’s SEO strength.

Top Feature

• Shows Page Authority (PA) and Domain Authority (DA)
• Highlights different link types on a page
• Creates custom searches by country or region

Price: A strong free version is available. A Moz Pro subscription starts at $99/month.

Tips on How to Use

• Quickly analyze SERPs by viewing the DA of all page-one results.
• Vet backlink prospects by checking their domain authority before outreach.
• Highlight different link types (followed, no-followed) on any page for a fast audit.

Keywords Everywhere

Keywords Everywhere displays keyword data directly within Google’s search results

Keywords Everywhere is a favorite tool for content creators and PPC specialists. It injects valuable keyword data directly into the search results page. This saves you from having to open a separate keyword research tool every time you have an idea.

Top Feature

• Monthly search volume
• Cost-per-click (CPC)
• Keyword competition

Price: Credit-based system. $10 for 100,000 credits.

Tips on How to Use

• Discover long-tail keywords in the “Related Keywords” box.
• Check search volumes on YouTube, Amazon, and other sites.
• Validate a topic’s popularity before committing to writing content.

Keyword Surfer

Keyword Surfer offers a free way to see search volumes inside Google SERPs

Keyword Surfer is a fantastic free alternative for keyword research inside the browser. It is developed by SurferSEO. Its goal is to provide search volume and keyword ideas without you ever needing to leave the search results page.

Top Feature

• Shows estimated website traffic
• Displays words on the page
• Counts exact matches for the query
• Alerts you when Google rewrites page titles
• The title rewrite feature is a game-changer. Google often changes title tags now.

Price: Free.

Tips on How to Use

• Use the similar keyword list to generate new content ideas.
• Check the “similarity” score to see how much content overlaps between ranking pages.
• Get quick, free volume checks to validate a topic idea.

SEOquake

SEOquake provides a detailed dashboard of SEO metrics for any webpage

SEOquake is a powerful, data-packed extension from Semrush. It gives you a huge amount of information for any page you visit. It is perfect for conducting a quick, high-level technical and on-page SEO analysis.

Top Feature

• SEObar with metrics (indexed pages, domain age)
• SERP overlay with data under each result
• On-page SEO audit in the “Diagnosis” tab

Price: Free

Tips on How to Use

• Use the “Diagnosis” tab for a quick on-page audit of titles, meta tags, and headings.
• Analyze all internal and external links on a page.
• Compare your URL against a competitor’s using the “Compare URLs” feature.

Ahrefs SEO Toolbar

The Ahrefs SEO Toolbar delivers trusted Ahrefs metrics for any page

For users of the Ahrefs suite, this toolbar is essential. It brings the power of Ahrefs’ world-class data directly into your browser. It provides on-page analysis, a redirect tracer, and a broken link checker.

Top Feature

• Shows Domain Rating (DR) and URL Rating (UR)
• Displays backlink and referring domain counts
• On-page report with headings and word count
• Broken link checker

Price: Free for on-page reports. Ahrefs subscription starts at $99/month.

Tips on How to Use

• Check the on-page structure, including headings, word count, and title tags.
• Run the broken link checker to find dead links on any page.
• Assess the authority (DR) of competitors directly on the search results page..

SimilarWeb

SimilarWeb provides a snapshot of any website’s traffic sources

SimilarWeb is focused on competitive analysis. This extension gives you a high-level overview of any website’s traffic performance. It is a fantastic tool for quickly estimating a competitor’s market share and marketing strategy.

Top Feature

• Shows data for monthly visits
• Bounce rate and visit duration
• Traffic sources (Search, Social, Direct)
• Top referring sites

Price: Free 7 day trial. Paid $65/per month for competitive Intel; 165/per month for Competitive Intel & SEO

Tips on How to Use

• Uncover a competitor’s strategy by analyzing their main traffic sources.
• Find referral traffic opportunities by looking at their top referring sites.
• Benchmark your own site’s performance against your top competitors.

Meta SEO Inspector

Meta SEO Inspector helps you spot on-page meta tag issues with a single click

This is a simple but very useful utility for checking the metadata on a webpage. Meta tags are not always visible on the page itself, and this extension makes it easy to see what is going on behind the scenes and spot errors.

Top Feature

• Shows meta title and description with length check
• Displays Open Graph data for social sharing
• Reveals canonical and robots tags

Price: Free

Tips on How to Use

• Check your meta descriptions for correct length and content.
• If a link is not displaying correctly when you share it on Facebook or Twitter, use this utility. Check the “Open Graph” tab to make sure the og:title, og:description, and og:image tags are set up correctly.
• Look for “noindex” tags that could be blocking your page from Google.

Check My Links

Check My Links is an effective utility for finding and fixing broken links on any page

Check My Links is a utility that does one thing and does it very well: it crawls a webpage and finds broken links. A page with many broken links provides a poor user experience and can hurt your SEO.

Top Feature

• Scans all links on a page
• Highlights working links in green
• Highlights broken links (404s) in red

Price: Free.

Tips on How to Use

• Audit your own content to fix any dead internal or external links.
• Use it for “broken link building” by finding dead links on other sites.
• Check guest post submissions for broken links before you publish them.

Lighthouse

Lighthouse is Google’s own utility for auditing page performance and technical SEO

Lighthouse is an open-source, automated utility developed by Google. Its purpose is to audit webpages for performance, accessibility, best practices, and SEO. Since it is made by Google, the recommendations it provides are highly trustworthy.

Top Feature

• Performance audit with a 0-100 speed score
• Basic SEO audit for titles, descriptions, and crawlability
• Accessibility check for user experience issues

Price: Free

Tips on How to Use

• Get a baseline performance score for your most important pages.
• Check your site’s mobile-friendliness and performance.
• Run the basic SEO audit to catch common issues like missing title tags. Using it as an SEO audit Chrome extension is highly recommended.

Redirect Path

Redirect Path makes it easy to see and diagnose HTTP redirects

Redirects are a normal part of website maintenance, but faulty redirect chains can cause serious SEO issues. The Redirect Path extension, created by Ayima, makes these redirects visible so you can spot problems quickly.

Top Feature

• Flags the HTTP status code (200, 301, 404)
• Shows the full path of a redirect chain (e.g., A -> B -> C)

Price: Free

Tips on How to Use

• The ideal redirect is a single 301 redirect from the old URL to the new one. Use this utility to check for long redirect chains (e.g., A -> B -> C -> D). These can slow down your site and dilute link equity.
• Find and fix unnecessary or accidental redirects.
• Quickly spot 404 “Page Not Found” errors.

Link Redirect Trace

Link Redirect Trace provides a deep analysis of redirect chains and link strength

Link Redirect Trace utility is another excellent redirect checker, but it provides a bit more information than Redirect Path. It gives a full analysis of redirect paths.

Top Feature

• Checks if redirects are SEO-friendly

• Look for issues with canonical tags or robots.txt during a redirect

Price: Free.

Tips on How to Use

• Diagnose complex redirect issues with more detailed information.
• Check if “link power” is being passed correctly through a redirect.
• Look for mismatches between redirects and canonical tags

Hunter

Hunter software finds professional email addresses for outreach campaigns

Hunter is incredibly useful for one key SEO task: link-building outreach. When you are on a website that you want to get a link from, Hunter helps you find the right person to contact.

Top Feature

• Finds emails from the website you are on

• Often provides names and job titles

• Gives a confidence score for each email

Price: Free for 25 searches/month. Paid plans available.

Tips on How to Use

• Find the email address of a specific person, like a Content Manager or Editor.
• Verify email addresses to reduce the bounce rate of your outreach campaigns.
• Combine with LinkedIn to find a contact and then deduce their email address.

SEO Minion

SEO Minion helps with on-page analysis, broken link checking, and more

SEO Minion is a versatile extension that packs several different SEO software into one package. It helps with daily SEO tasks like on-page analysis, broken link checking, and SERP previews.

Top Feature

• On-page SEO analysis
• Broken link checker
• SERP preview software
• Hreflang tag checker for international sites

Price: Free.

Tips on How to Use

• The software has a feature that checks for valid hreflang tags, which are important for international SEO. It will show you if the return tags are correct.
• Use the SERP preview software to see how your title and meta description will look.
• Compare Google rankings for two different countries side-by-side.

Detailed SEO Extension

Created by SEO expert Glen Allsopp, this extension provides deep on-page insights

The Detailed SEO Extension was created by Glen Allsopp, a well-respected figure in the SEO industry. As the name suggests, it provides a very detailed overview of a page’s on-page SEO setup with just one click.

Top Feature

• Clean pop-up with title, description, canonical, and robots info
• Nested view of H1-H6 headings to see content structure
• Shows all schema markup on the page

Price: Free.

Tips on How to Use

• Use this software for a faster and more user-friendly on-page audit than just using “View Source.” It pulls out all the important tags, from the title and description to canonicals and robots tags.
• Use the “Schema” tab to check and validate any structured data on the page.
• Quickly view and export all links on a page. This list of the best SEO Chrome extensions should be a great starting point.

Conclusion

The SEO Chrome extensions covered here can transform your workflow, making it faster, smarter, and more effective. By integrating these tools into your daily process, you can spend less time switching tabs and more time making strategic decisions that drive real results.

At Golden Owl Digital, we recommend these extensions because they help teams monitor SEO performance daily, fix issues fast, and stay ahead of competitors. Start using them today to see a clear difference in your SEO workflow.